OneRail, the AI-native technology platform orchestrating unified commerce for enterprise retailers, wholesalers, and distributors, today announced two additions to its leadership team: Amit Batra as Senior Vice President of Supply Chain and Nathan Rucker as Senior Vice President of Strategic Growth and Partnerships.

The appointments deepen OneRail’s supply chain and enterprise parcel capabilities, part of a broader strategy to give shippers one platform that spans internal fleet, parcel, less-than-truckload (LTL), and local courier shipping modes. Much of the parcel industry has been built around individual carriers. OneRail is building around the order, giving retailers a single orchestration layer that determines the best way to fulfill each shipment rather than requiring separate systems for each mode.

“For most of its history, parcel shipping has been built around the carrier. You pick a carrier, you fit your business to their network, and you manage the tradeoffs yourself,” said Bill Catania, Founder and CEO of OneRail. “We think that model is backwards. The order should come first, and the technology should find the best way to fulfill it, regardless of shipping mode. Amit has led supply chain and delivery operations at some of the country’s largest retailers. He has sat in the seat our customers sit in, and he knows what it takes to make fast delivery work at scale. Nathan has spent his career building the parcel systems those retailers depend on. Both came to OneRail because they want to build what comes next. Their expertise puts us years ahead in becoming the single orchestration layer for every shipment a retailer makes.”

Amit Batra, Senior Vice President, Supply Chain

Amit Batra brings more than 20 years of experience leading and transforming large-scale retail, e-commerce, and omnichannel operations to OneRail. As Senior Vice President of Supply Chain, he will lead OneRail’s supply chain strategy and help enterprise customers design and execute their omnichannel fulfillment, with a remit that spans the full journey from order sourcing through delivery and returns.

Working directly with customer leadership, Batra will help retailers rethink how their inventory, stores, distribution centers, and transportation networks work together to fulfill orders more efficiently and reliably. His focus is on helping shippers get more out of the infrastructure they already have, improving service and lowering the total cost to serve while delivering a consistent experience across every channel.

Batra has held senior leadership roles at The Home Depot, Walmart, and Amazon, where he developed and executed supply chain strategies and used technology and strategic partnerships to strengthen delivery capabilities and the customer experience. He holds an MBA in Finance from the University of Chicago Booth School of Business and a master’s degree in Industrial Engineering from Rochester Institute of Technology.

Nathan Rucker, SVP, Strategic Growth & Partnerships

As Senior Vice President of Strategic Growth & Partnerships, Nathan Rucker will lead the growth of OneRail’s parcel business across existing and prospective enterprise customers while advancing the company’s partnership strategy. He will work directly with shippers to develop parcel solutions that improve service, lower shipping costs, and connect parcel with OneRail’s broader delivery capabilities.

Rucker will also build relationships with technology providers, carriers, consulting firms, and systems integrators to embed OneRail’s OmniPoint platform into the tools customers already use to run their shipping and fulfillment operations. Through integrated solutions and joint sales efforts, he will widen OneRail’s reach and bring its orchestration into customers’ existing workflows.

Prior to OneRail, Rucker served on the executive leadership team at EasyPost, where he drove enterprise sales, customer expansion, mergers and acquisitions, and carrier partnership strategy. Before that, he built the enterprise business at ProShip, closing new software deals with 20% of the top 100 U.S. retailers. Rucker holds a B.S. in Business Administration from the University of Wisconsin–Stout.

About OneRail

OneRail is the AI technology platform that orchestrates profitable same-day delivery for enterprise retailers, wholesalers, and distributors. Powered by its OmniPoint® platform and backed by a 24/7 U.S.-based Exceptions Assist™ team, OneRail connects inventory, transportation, and shopper in a single real-time transaction, giving leading brands the delivery infrastructure to compete at scale without building it themselves. In March 2026, FedEx selected OneRail as the technology and network partner powering FedEx SameDay® Local. OneRail is headquartered in Orlando, Florida, with global operations. To learn more, visit onerail.com.

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